Marketing

https://plaid.com
Plaid has announced the launch of its newest product, Assets, allowing lenders to embed Plaid directly into their applications to drive operational efficiency and help ensure information completeness and integrity.   Through Assets, borrowers can now share with lenders the information they need,... Keep Reading....
United Wholesale Mortgage (UWM) has announced that it has lowered its minimum FICO requirement from 680 to 640 on FHA and VA Elite loans
United Wholesale Mortgage (UWM) has introduced its latest partnership tool, the Client Loyalty Manager, created to further support a mortgage broker’s ability to retain past clients.   “Client retention is a challenge for mortgage brokers, especially with many wholesale lenders having retail... more
Ruoff Home Mortgage has been named the new, exclusive title sponsor of the Noblesville, Ind. venue formerly known as the Klipsch Music Center, signing a multi-year agreement with Live Nation, as the 24,000-seat amphitheater will now be known exclusively a
Ruoff Home Mortgage has been named the new, exclusive title sponsor of the Noblesville, Ind. venue formerly known as the Klipsch Music Center, signing a multi-year agreement with Live Nation, as the 24,000-seat amphitheater will now be known exclusively as Ruoff Home Mortgage Music Center.   “Today... more
Primary Residential Mortgage Inc. (PRMI) has announced the formation of the PRMI Giving Network
Primary Residential Mortgage Inc. (PRMI) has announced the formation of the PRMI Giving Network–a service initiative aimed to help transform communities across the globe and to inspire and create real change through nutrition, service and education. Through this initiative, it recently partnered... more
FormFree has announced its expanded partnership with Envestnet|Yodlee
FormFree has named Patty Ramirez Pinckney as Senior Director of Marketing, where she will drive the planning and implementation of FormFree’s marketing campaigns, govern its strategic positioning within the mortgage industry and manage the firm’s brand.   “Patty Pinckney has been an influential... more