Marketing

https://plaid.com
Plaid has announced the launch of its newest product, Assets, allowing lenders to embed Plaid directly into their applications to drive operational efficiency and help ensure information completeness and integrity.   Through Assets, borrowers can now share with lenders the information they need,... Keep Reading....
The results have been in for some time. According to a survey by industry leader Animoto, videos engage prospective customers up to four times more effectively than print media and online text content. That’s why mortgage professionals need to know the best ways to make and use video productions... more
Barbara Yolles has teamed up with The Money Source Inc. and its Wholesale Lending Division, Endeavor America Loan Services, as the company’s new Chief Marketing Officer
Barbara Yolles has teamed up with The Money Source Inc. and its Wholesale Lending Division, Endeavor America Loan Services, as the company’s new Chief Marketing Officer to accelerate and guide the company’s nationwide growth and innovation.   Yolles was recently Chief Marketing Officer of United... more
United Wholesale Mortgage (UWM) has announced that it has lowered its minimum FICO requirement from 680 to 640 on FHA and VA Elite loans
United Wholesale Mortgage (UWM) has announced the promotion of Sarah DeCiantis to Chief Marketing Officer. DeCiantis had served as Vice President of Marketing since joining the company in early 2014.   “Sarah has been an amazing leader at our company for years and helped build the top marketing... more
The Detroit Pistons of the National Basketball Association (NBA) and Flagstar Bank have announced a multi-year corporate partnership deal that brands Flagstar Bank as the franchise’s first-ever jersey partner
The Detroit Pistons of the National Basketball Association (NBA) and Flagstar Bank have announced a multi-year corporate partnership deal that brands Flagstar Bank as the franchise’s first-ever jersey partner. The deal also designates Flagstar as the official banking and mortgage sponsor of the... more