Marketing

The results have been in for some time. According to a survey by industry leader Animoto, videos engage prospective customers up to four times more effectively than print media and online text content. That’s why mortgage professionals need to know the best ways to make and use video productions... Keep Reading....
Nationwide Title Clearing (NTC) has launched a new marketing campaign made possible by a recent survey of clients that highlighted NTC's best qualities as a vendor
Nationwide Title Clearing (NTC) has launched a new marketing campaign made possible by a recent survey of clients that highlighted NTC's best qualities as a vendor. "Compliant, Reliable, Quality, Efficient," were among the positive characteristics clients used to describe NTC's capabilities,... more
In what might one of the strangest yet tastiest promotions in mortgage market history, the online lender SoFi is promising to offer a month’s worth of home-delivered avocado toast to any borrower who takes out a home loan with the company in July
In what might one of the strangest yet tastiest promotions in mortgage market history, the online lender SoFi is promising to offer a month’s worth of home-delivered avocado toast to any borrower who takes out a home loan with the company in July.   “Buy a home using a SoFi mortgage, and you'll... more
IndiSoft has named Camillo Melchiorre as President, where he will focus on the firm’s sales and marketing efforts
Vendor Resource Management Inc. (VRM) has announced that the U.S. Department of Veterans Affairs (VA) has awarded VRM with a 10-year contract for program management, marketing and other real estate services on the VA’s portfolio of single-family residential real estate.   “VRM is pleased to receive... more
Waterstone Mortgage has engaged NAHREP Consulting Services (NCS)
Waterstone Mortgage has engaged NAHREP Consulting Services (NCS), the consulting arm of the National Association of Hispanic Real Estate Professionals (NAHREP), to help more effectively serve its base of Hispanic homebuyers.   "It speaks volumes to the leadership and vision of Waterstone Mortgage... more