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From the outside looking in

National Mortgage Professional
Dec 11, 2007

United First Financial educates brokers: Ways to work through the current market crunchMortgagePress.comUFirst Financial, Barry Habib, Sue Woodard, Money Merge Account In an ongoing effort to assist and educate Mortgage Brokers during the current liquidity crisis, United First Financial (UFirst Financial) announced the locations for their 10-city seminar tour. The companys seminars are designed to arm Mortgage Brokers with additional solutions to provide their borrowers during the current credit crunch. The free, half-day events feature top industry speakers, including Barry Habib, CEO of Mortgage Market Guide, and Sue Woodard, vice president of the Mortgage Market Guide. In addition to providing brokers with sound advice and steps to close more loans during current market conditions, UFirst is also educating brokers about its dynamic Money Merge Account product. This online account system incorporates a borrowers checking and savings accounts with an advanced line of credit. When following the program, borrowers have the ability to pay off their 30-year mortgage in as little as one-third of the time, without refinancing their existing mortgage loan or increasing minimum monthly payments. Using this system allows borrowers to reduce the principal of their mortgage, ultimately eliminating thousands of dollars of interest from accruing, and provides more freedom to invest and grow finances over the long term. The Money Merge Account was created with a wide variety of situations in mind, including repaying mortgages early, reducing monthly payments and consolidating debt, buying investment properties, funding home improvements and more. The program can be utilized by a range of borrowers, including first-time homebuyers, self-employed individuals, older couples, retired professionals and those looking to gain freedom from a long-term mortgage. Our Money Merge Account works like a dream in a high- or low-rate market. Its a great option for brokers and can help them to continue to grow during this challenging market. Brokers can earn extra revenue with existing business as it can work in combination with there current loan business. Its also another way to open doors with previous clients, said Skyler Whitman, co-founder of UFirst Financial. Our product also helps brokers brand themselves as partners to their clients. It helps clients view their brokers as partners who are helping them to improve their current and future financial situations. This gives brokers a clear advantage over their competition, added Whitman. The company kicked off the seminar tour in early September in Tampa, Fla. and then moved onto San Francisco, where they attracted nearly 200 brokers to the event. Our ultimate goal is to try and get the word out about what we are doing. We want brokers that sign on to utilize our product, to understand it and be able to go out and explain it to borrowers as confidently as possible, explained Whitman. The company also believes its dynamic speakers at each event provide a great opportunity for the broker community to become even more educated about the current state of the industry. Our speakers, Barry and Sue, have so much knowledge in the industry and are very well respected. I just see them as being a fantastic asset to these events. A complete list of seminar dates can be viewed at For more information, visit or
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