Braheem and Dallas author loan originator 'Survival Guide'MortgagePress.comLoan originator marketing strategy Tim Braheem and Bill Dallas have released a book, titled "Strategic Financing: A Survival Guide for Loan Originators," written to help loan originators understand and overcome the industry's ongoing structural changes. An electronic version of the book and an accompanying software toolkit are available for download at no cost at www.loantoolbox.com/strategicfinance. The 70-page title, authored by Braheem and Dallas, advises loan originators to abandon the "old rules," which applied to the business cycle of the past five years, and adopt the "new rules," which have been adapted for survival and profit in the current business environment and are described within the book. Tim Braheem is the founder and CEO of Westlake Village, Calif.-based LoanToolbox, a training and marketing solutions provider for the mortgage industry. For more information, call (877) 684-8665 or visit www.loantoolbox.com. Bill Dallas is the chairman and CEO of Ownit Mortgage Solutions, a mortgage bank based in Agoura Hills, Calif. For more information, call (877) 443-0405 or visit www.ownitmortgage.com.
About the author