Reverse Mortgage Funding (RMF) announced it is the first-ever corporate sponsor of the National Association of Home Builders’ (NAHB) 50+ Housing Council Leadership Circle, further strengthening its ties to the senior housing market. The NAHB’s 50+ Housing Council Leadership Circle comprises the nation’s most active and influential senior housing builders. Recognizing the circle shares RMF’s dedication to providing housing options for America’s seniors, and is helping to shape that market, RMF pursued a partnership and became the first-ever reverse mortgage sponsor of the circle.
The sponsorship provides RMF tremendous access to the thought leaders in the 50+ housing market helping it drive product innovation, which is quickly becoming its hallmark.
“’Leadership Circle’ is not just a moniker. The leadership circle does, indeed, include the thought leaders in the 50+ housing market,” said Rob Cooper, director of strategic partners. “Likewise, we strive to be a leader in our industry. Better understanding the needs of our customers and where the 50+ building industry is moving helps us offer innovative and compelling products.”
RMF has identified this as a long-term strategic partnership that will ultimately benefit America’s seniors by accelerating information sharing among companies that are at the vanguard of their respective industries.
“We are passionate about the HECM for Purchase and offering home financing options for qualified borrowers. Engaging the NAHB 50+ Housing Council Leadership Circle helps us monitor the direction of the industry,” said Cooper. “This sponsorship will help us achieve our collective goal of providing housing options for seniors and helping them live in the home they need or want.”
