Guild Mortgage Launches MyMortgage

March 31, 2017
Guild Mortgage has launched Guild 360, a sales, marketing and customer relationship management platform powered by Salesforce
Guild Mortgage has launched MyMortgage, a digital mortgage portal aimed at combining a paperless loan application with a personalized mortgage experience. MyMortgage allows customers to upload documents and manage their checklists from any mobile device, simplifying the process from application to close.
Guild’s experts worked with Roostify, a secure, cloud-based technology platform, to create a more intuitive and streamlined mortgage process for lenders, agents and homebuyers. MyMortgage is fully integrated with the company’s proprietary systems, allowing for faster and more accurate analysis and recommendation of the right loan for the borrower. This advanced technology enhances Guild’s culture of customer service excellence that has distinguished the company for more than 50 years.
“MyMortgage is a state-of-the-art digital mortgage experience for the consumers of 2020 and beyond,” said Mary Ann McGarry, Guild’s president and CEO. “A mortgage is such a personal transaction. Beyond the use of technology to make the loan process more efficient, we will continue to assist our borrowers with real people–experts dedicated to helping borrowers through what is often the biggest transaction of their lives.”
Designed with customer convenience in mind, the MyMortgage digital mortgage introduces an easier, more efficient process for completing a loan application, allowing borrowers to submit income and asset information electronically and eliminating the need to fax, e-mail or deliver hard copies. The platform gives Guild borrowers an easy-to-follow online application with checklists tailored to each borrower. It enables retrieval of needed income and asset documentation directly from the source, while also allowing for the exchange and execution of transaction documents. MyMortgage facilitates communication, collaboration and more visibility through mobile devices, with real-time status updates.
“MyMortgage takes the complexity and stress out of getting a loan by providing a better experience for every borrower,” said Rajesh Bhat, CEO of Roostify. “It goes beyond automation to combine Roostify’s industry-leading technology with the Guild culture of superior customer service to deliver an unequaled personal touch, something not always available with most digital mortgages.”