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Rocket Mortgage Allocates $1.75M in Super Bowl Sweepstakes

Phil Hall
Feb 03, 2020
Rocket Mortgage by Quicken Loans announced it paid a total of $1.75 million in the largest game of Super Bowl Squares in history

The Kansas City Chiefs weren’t only winners on Super Bowl Sunday.
Rocket Mortgage by Quicken Loans announced it paid a total of $1.75 million in the largest game of Super Bowl Squares in history. A total of 15 people won $50,000 each during Super Bowl LIV thanks to the 15 score changes in the game. Two additional winners each snagged the grand prize of $500,000 each, which could be used toward the purchase of their dream home.
The game was the first event in the Detroit-based company’s multiyear deal with the National Football League, which includes its designation as the Official Mortgage Sponsor of the NFL.
"While the action on the field was second-to-none, we heard from clients and fans all across the country how closely they were keeping up with their squares at home," said Jay Farner, chief executive officer of Quicken Loans. "Rocket Mortgage has become known for adding to the excitement of big sporting events, and with the Super Bowl Squares concept of 'winning money without risking money,' it is exciting to think that we helped play a role in the buzz surrounding such a world-class event by giving people the chance to win $500,000 that they can use to purchase the home of their dreams."
Rocket Mortgage was also part of the Super Bowl telecast’s advertising lineup, with action movie star Jason Momoa doing an unexpected self-parody of his big-screen persona to reveal a somewhat surprising “true self” for the camera. His wife, actress Lisa Bonet, also appeared in the commercial.
Super Bowl Squares

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