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Realogy Expands Real Estate Cash Offer Program To Milwaukee

Navi Persaud
Apr 13, 2021
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Realogy Holdings Corp. and Home Partners of America announced the expansion of the real estate cash offer program RealSure, to Milwaukee region home sellers who have a qualified property and work with a participating Realogy brand-affiliated real estate agent. Part of a broader 2021 expansion strategy, Milwaukee will be one of 20 total U.S. markets offering RealSure by midyear, according to a press release.

RealSure Sell gives home sellers a 45-day cash offer while they work with a trusted real estate agent to market their home for an even better offer to maximize the value of their current home. RealSure Buy, leaves the choice up to RealSure home sellers. Whether they accept the RealSure Cash Offer or a third-party offer, RealSure Buy's features:

  • Assured Close: Extend RealSure's 45-day cash offer up to an additional 45 days, giving RealSure sellers the flexibility they need to close on a third party offer while having peace of mind if that deal falls through, they still have RealSure's cash offer available to keep them on track to sell their home and purchase a new one.
  • Flex Stay: RealSure sellers can stay in their current home for up to 30 days after closing their sale to RealSure while they prepare to move into their next home.

"In a tight real estate market like Milwaukee where homes are changing hands at a much higher and faster rate, RealSure will bring home sellers instant tools to sell their current home and be more competitive buyers to secure that next home they love," said Kristin Aerts, vice president of consumer programs for Realogy.

"Now more than ever, people are looking for flexibility and control when going through the home selling and buying process," said Tracey Jeter, vice president of sales and business development for Home Partners of America. "RealSure provides not only the certainty that comes with a cash offer but also the opportunity to work with a trusted real estate agent to weigh all of their options based on what works best for them."

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