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Birchwood Hires New Dir. Of Marketing And Digital Enablement, Announces Key Promotions

Navi Persaud
May 06, 2021
Birchwood Credit Services Logo.

Birchwood Credit Services, a national provider of mortgage credit reporting services announced the addition of Matt Scott as the company's director of marketing and digital enablement. The company also promoted Kathleen Brady, former operations manager, to vice president of Bureau and Operations Administration; Scott Cooper, former regional sales manager to vice president of business development and Jennifer Lord, former manager of Systems and Compliance to vice president of Systems and Compliance Administration.

Scott is a marketing professional with more than 15 years of specialized marketing experience in the government, telecom, aviation and credit reporting industries. He will be tasked with helping to expand Birchwood Credit Services’ national footprint by maximizing Birchwood’s branding through the use of specialized marketing technology and marketing strategy.

Scott previously worked for a national mortgage credit and background screening organization and was instrumental in taking their marketing department to the next level. He specializes in transforming Marketing departments and growing brand recognition across the nation.

"Birchwood’s longevity and openness to accept new ideas and methodologies to help ensure every mortgage broker and lender, bank and credit union has been exposed to the Birchwood Difference is a challenge that I look forward to,” said Scott.

“Birchwood’s number one priority is to delight our clients and to be a true partner to their mortgage teams- not just another vendor pulling a credit report,” said Larry Avery, Birchwood’s executive vice president of sales. “Matt will be integral in ensuring Birchwood’s message is broadcast across the nation so that more mortgage and credit organizations can experience what a true credit partner Birchwood truly is.”

Brady brings over 25 years of hands-on and managerial experience within the mortgage credit services industry. In her new role, Brady will lead in the continuing development of techniques, knowledge and training.

Cooper joined Birchwood in 2012 as a client support representative and was responsible for developing and growing partnerships with several of our largest customers. In his new role, he will be primarily responsible for the development and implementation of all aspects of Birchwood's business growth and efficiency by leveraging existing relationships, strategizing new opportunities, and researching new ways to ensure Birchwood meets and exceeds its role as a leader in the industry, according to a press release.

Lord has almost 20 years of Birchwood experience. She started out as a mortgage investigator and quickly applied her technological and analytical skills to establish Birchwood's Systems and Compliance Team. In her new role, Lord will advance Birchwood's technology while maintaining the quality and compliance required by the company's customers and partners.

“Experience matters. These individuals bring a wealth of knowledge and experience with them that will continue to drive the expansion of our diverse portfolio of solutions and enhance the extraordinary customer service our customers have come to expect, while our business continues to expand across the nation,” said Don Cooper, Birchwood Credit Services president.

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