Geneva Financial Adds Illinois Mortgage Branch

Geneva Financial, a direct mortgage lender operating in 46 states, has announced the opening of a new branch in Hoffman Estates, Ill., led by Branch Manager Jonathan Gonzalez.

"The focus on the human element at Geneva is what drew me in," Gonzalez said. "I want to be able to provide the best service for my clients that I can and a big part of that is treating them like people. This move to Geneva has been a fantastic experience and we are excited to see our branch continue to grow."

In the mortgage industry since 2004, Gonzalez has dedicated himself to the Illinois market and says he is honored to serve his home state with this move to Geneva Financial.

Before joining Geneva Financial, Gonzalez was an independent insurance agency owner for Fox Valley Insurance Group, and as a sales manager and mortgage loan originator for Celebrity Home Loans LLC. Before that, he was a branch manager and MLO for Primary Residential Mortgage, and as a MLO for VanDyk Mortgage Corp.

Founded in 2007 by Aaron VanTrojen, Geneva Financial is a direct mortgage lender headquartered in Chandler, Ariz., with more than 130 branch locations in 46 states.