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Bipartisan national lending law soon to be a reality?

National Mortgage Professional
Feb 02, 2005

Opteum puts its money where its mouth ismortgagepress.comOpteum Financial Services, Five-Star Experience, customer service To show that Opteum Financial Services LLC means business with its service-focused "Five-Star Experience," Opteum's retail division is promising retail mortgage customers stellar service or $500 in cash. Opteum's promise spells out the company's service commitment and provides a phone number and e-mail address for redemption if it does not deliver. A study of borrowers by CFI Group of Ann Arbor, Mich. found that mortgage lenders match health insurers for the lowest customer satisfaction ratings among financial services industries. The following "Five-Star Experience" components were integrated to specifically address the issues that cause consumers to give the mortgage industry low marks: a personal mortgage team with access to information and empowered to make decisions is assigned to each loan; fast approval is guaranteed on most loans; loan tracker technology allows customers to apply online and check loan status at any time; and communication efforts address various costs and potential changes. After closing, if a customer provides feedback within 30 days that Opteum did not provide a five-star experience, the company will send the customer a $500 check. Headquartered in Paramus, N.J., Opteum Financial Services LLC is a national financial services organization. For more information, call (800) 810-7553 or visit
Feb 02, 2005
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