Continuity Programs launches ClientTrackerMortgagePress.comMortgage past customers
Continuity Programs Inc. (CPI) has introduced its new marketing
program, ClientTracker. ClientTracker helps mortgage companies
focus their marketing resources and time on their past customers
who are at the beginning stages of needing a new mortgage.
Through a series of computerized search engines, ClientTracker
compares CPI's national homes-for-sale database against a mortgage
company's own past customer database, to determine who is returning
to the market.
Walled Lake, Mich.-based CPI is a provider of customer-retention
and new-business-development programs for the mortgage industry.
For more information, call (800) 521-0026 or visit www.continuityprograms.com.