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FHA's guideline update: It's no joke
Mortgage Coach announces Analyze softwareMortgagePress.comMortgage Coach, Analyze software, Microsoft .NET
The Mortgage Coach, a leader and innovator of selling tools and
solutions and a provider of community, software and education for
the mortgage industry, has launched Analyze, its all-new Microsoft
.NET-based software platform. The long awaited Analyze has just
been released after more than two years of research, development
and beta testing. It is the fastest, easiest-to-use and most
graphically rich selling system and presentation software on the
market, enabling originators to shorten the sales cycle, increase
referrals, reduce rate shopping and increase production.
"Especially in today's market, borrowers are hungry for
information about how a mortgage impacts their long term financial
condition, but theyre also skeptical about the industry, so its
critical to establish credibility immediately. You don't get second
chances in this business," explains Analyze beta user Joshua
Christensen, a top producing originator with Cummings Financial in
Albuquerque, N.M. "With Analyze, I can quickly and easily impart
valuable financial information that can make a significant,
life-changing impact in the lives of my clients. Literally in just
moments, I can create reports that broaden the borrowers focus from
the short-term concern of interest rates to the bigger picture of
long-term goals. With the industrys constant barrage of negative
press, Analyze quells borrowers anxieties by showing quickly, and
in no uncertain terms, how each choice will impact their overall
finances, which helps borrowers make the most informed decision
possible."
Analyze is a new system on an entirely different platform than
prior Mortgage Coach products. It was created to provide loan
originators with the fastest, easiest and most effective way to
establish trust, convey expertise and demonstrate the value of a
new loan, and utilizes a .NET platform that ensures users always
have the most current, upgraded version of the solution. The
system's high-end graphics relay critical information
professionally and quickly, and can be converted to PDF files and
emailed to clients directly from the Analyze system, with just a
few mouse clicks.
"Simply put, Analyze makes it faster and easier to convey the
information that leads to new high quality loans," adds beta user
Michal Ann Joyner, a private mortgage banker with Wells Fargo in
Scottsdale, Ariz. "The graphical reports go far beyond the good
faith estimate that other loan officers are providing. When
competing for loans, Analyze makes it fast and easy to stand out
among the competition."
Analyze combines the industrys best mortgage calculation tools
with full color graphical analyses. It seamlessly integrates with
top loan origination software on the market, including Encompass
and Calyx Point. Among its highlights are:
Visual loan presenter
High-impact illustrative graphics can be generated in one click,
creating full color proposals that not only shorten the time it
takes for borrowers to see the value of a new mortgage, but also
far exceed graphical reports used by the nations top financial
planning organizations.
Fast and easy e-mail marketing
Users can create PDF graphical reports for emailing quickly and
easily, right from the Analyze system.
Seamless data integration
nalyze offers seamless integration and data transfer with
Encompass, Calyx Point and The Mortgage Coach Marketing
Machine.
Customizable and preloaded templates
Users can personally brand reports and graphs with their company
logos and other personal touches, or can use one of the many
preloaded templates to save time and begin using Analyze to start
building business immediately.
Simple user interface
System navigation and task management that previously took minutes
now take only a few mouse clicks.
A Microsoft .NET platform
Hosted solution provides automatic updates to ensure that users
have the most effective solution at all times.
Better database management
Users can manage multiple loans and properties per client while
accessing more complete borrower, property and loan program
information.
Higher data control
Users can search, filter and manage information for The Mortgage
Coach's lead-generating RateWatch report.
Diverse repayment and investment
comparison
Users can create comparisons of debt repayment vs. various asset
accumulation scenarios to demonstrate how a new mortgage can impact
the borrower's long term finances.
Deeper financial data
Weight blended rates and tax benefits features can be added to the
overall mortgage plan analysis.
"In this slow market, originators need a fast and easy solution
that shortens the time it takes to win borrowers' trust and create
a sense of urgency for a new loan. Analyze provides that solution,"
says Dave Savage, founder and chief executive officer of The
Mortgage Coach. "It helps good originators become great, and helps
struggling originators to originate new, more and better quality
loans literally within a few days, even in down markets. We
anticipate a great response to this release."
For more inforamtion, visit www.TheMortgageCoach.com.
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