BasePoint announces availability of free identity theft risk assessmentMortgagePress.comBasePoint Analytics, identity theft, LifeLock, Tim Grace, Todd Davis
BasePoint Analytics, a provider of scientific fraud and risk
analytic scoring solutions, has announced the availability of the
BasePoint Identity Theft Risk Assessment. The free analytic
assessment, which takes just minutes to complete, is available 24/7
at www.basepointanalytics.com.
Instant results include a personalized risk score, which indicates
a U.S. consumer's risk of identity theft based on current behaviors
and past experiences. In addition to the risk score, consumers
learn the top factors underlying their risk level, and a list of
key actions to take to better secure their identity.
BasePoint chose LifeLock, an industry leader in identity theft
protection, as the ideal partner for combating the $1.2 billion
cost of identity theft experienced by Americans annually, which is
especially important during these times of economic difficulties
and prevalence of fraud.
"BasePoint applied its predictive pattern-recognition technology
and knowledge to create this unique assessment of identity theft
risk. This same approach has been proven to precisely identify high
risk payment transactions and mortgage loans, preventing billions
of dollars of fraud losses for leading financial institutions
globally," said Tim Grace, President and CEO of BasePoint
Analytics. "We're excited to partner with LifeLock, the leading
provider of an Identity Theft Prevention Service that automates
many of the preventative steps our assessment recommends. Together
we can identify the risk of identity theft and help prevent
it."
"Through this assessment, consumers will have a clear look into
their risk of becoming an identity theft victim and understand the
value true protection provides," said LifeLock CEO Todd Davis. "Our
partnership with BasePoint also allows us to provide the earliest
warning sign available for individuals concerned about this crime.
The Identity Theft Risk Assessment is just the first in a series of
enhanced capabilities BasePoint and LifeLock will bring to market
together."
For more information, visit www.basepointanalytics.com
or www.lifelock.com.
