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Ron Sims is sworn in as HUD Deputy Secretary

National Mortgage Professional
May 11, 2009

LoyaltyExpress announces strategic alliance with XINNIXMortgagePress.comLoyaltyExpress, XINNIX, marketing, CustomerManager, LoyaltyPrint, EDGE Online LoyaltyExpress, a provider of mortgage marketing solutions, has announced a strategic alliance with XINNIX Inc. that will provide best-in-class marketing and training solutions to mortgage lenders and brokers nationwide. The relationship combines the strengths of LoyaltyExpress's two flagship marketing solutions--CustomerManager and LoyaltyPrint--along with XINNIX's world-class online and offline proprietary training programs, including the EDGE Online program that brings all of the interaction of live classroom learning without the cost of travel. LoyaltyExpress continues to innovate and develop market-leading solutions that dramatically impact business development for loan officers, mortgage companies, and banks. CustomerManager is an online service that deploys intelligence and information at a hierarchical level, so that intuitive and effective marketing decisions can be made and fulfilled. LoyaltyPrint is an online marketing store allowing customers immediate access to high-quality direct mail and closing gift products. The two online solutions, combined with LoyaltyExpress's exceptional creative services team and FSC-certified digital printing environment, allow LoyaltyExpress to capture and retain the industry's most substantial customer relationships and satisfaction. "The partnership with XINNIX is a milestone achievement for our company and industry," said Mary Beth Doyle, founder of LoyaltyExpress. "Over the past four years, we have been approached by a plethora of organizations to initiate industry partnerships--none of which met our stringent criteria. Casey Cunningham, president and founder of XINNIX Inc., has created a company and reputation that exuberates value and distinction. Our combined expertise and intelligence are highly sought after in the market and will play a significant role in the recovery of the mortgage industry." "For many years, XINNIX has been scrutinizing the market to identify best practices for intelligent relationship marketing solutions," said Casey Cunningham, Founder and President of XINNIX Inc. "We were ecstatic to finally be able to endorse a company's platform that represents quality communications and marketing excellence. As soon as we discovered LoyaltyExpress and their products and services, we knew that our organizations were perfectly aligned. It's an exciting time to provide unparalleled value to the mortgage industry at a time these essential services are needed most." For more information, visit www.loyaltyexpress.com or www.XINNIX.com.
Published
May 11, 2009
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