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XINNIX Gears Online Recruitment Training Toward the Mortgage Community
Feb 01, 2011

XINNIX, a provider of interactive online training for mortgage sales and leadership development programs, has announced the availability of its Recruiting Class as a standalone course. This Web-based course, which is traditionally offered as part of LEADERSHIP Online, teaches managers effective recruiting strategies for attracting and retaining the most qualified and talented loan officers in the shortest amount of time. A manager’s most important, and sometimes challenging responsibility, is to identify, hire and engage loan officers who are motivated, passionate and experienced. XINNIX’ Recruiting Class teaches managers how to locate, screen and retain top loan officers to build an optimal sales force and create greater levels of growth and profitability. The Recruiting Class provides “great examples and emphasis on having a more coordinated approach to the recruiting process,” said Frank Petrie of Fifth Third Bank. “Agenda and presentations with an emphasis on ‘wowing’ the candidate are things I will be more focused on.” “In a hyper-competitive market where speed and quality of customer service are crucial, lenders must have the strongest sales force possible,” said Casey Cunningham, president of XINNIX. “Our Recruiting Class shortens the recruiting timeline and provides lenders with the strategies they need to build their sales force and dominate the industry.” The Recruiting Class details five fundamental elements that ensure success in the recruiting process: ►How to locate productive loan officers; ►How to qualify potential prospects; ►How to screen effectively via the phone; ►How to conduct a behavioral-based interview; and ►How to conduct the critical follow-up after the interview. The Recruiting Class is included as part of one of XINNIX’ existing interactive, online training programs, LEADERSHIP Online, which also provides sales managers with strategies in business planning, coaching skills and sales force management tactics, among other benefits. In addition to these programs, XINNIX provides clients with a host of sales training and leadership courses on a monthly basis for loan officers and managers. For more information, visit
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