Simplifile Appoints Mark Ladd as Director of Channel Sales

Simplifile, a provider of electronic recording (e-recording) services, has announced the appointment of Mark Ladd as Simplifile director of channel sales. Ladd will be responsible for developing and maintaining strategic Simplifile partnerships and county relationships. Ladd comes to Simplifile with nearly a decade of experience in e-recording and creating national technology standards for the mortgage and property records industries. Prior to joining Simplifile, Ladd most recently acted as a consultant for the Property Records Industry Association (PRIA) on the PRIA Technology Committee and the PRIA Land Fraud Committee. As part of his role with PRIA, Ladd also worked as the vice chair of the Residential Governance Committee for the Mortgage Industry Standards Maintenance Organization (MISMO). “Simplifile is very fortunate to have Mark Ladd develop Simplifile’s strategic partnerships and to create and maintain relationships with e-recording counties nationwide," said Paul Clifford, president of Simplifile. "His background as a egister of Deeds, his involvement in the national standard setting process, and his experience in implementing e-recording will greatly benefit Simplifile and our customers. We are grateful to have Mark join our team." For 11 years, Ladd served as register of deeds for Racine County, Wisc. During his tenure as register of deeds, Ladd rolled out Racine County’s Electronic Recording System and recorded the first fully electronic real estate document in the state of Wisconsin. “Mark has been an invaluable resource to PRIA and will be a great addition to Simplifile,” said Richard Bramhall, president of PRIA. “While consulting for PRIA, Mark has been instrumental in advancing e-recording standards and a great advocate for the adoption of e-recording technologies.”