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Coester Adds Automated Appraisal Review Technology to Its Cloud Control Product

Apr 23, 2012

Coester Appraisal Group has announced an enhancement to it Cloud Control appraisal management technology by adding C-Data, the company’s automated appraisal review technology. C-Data automated review technology provides a comprehensive and thorough review by electronically evaluating every field in an appraisal report; identifying potential fraud, errors, discrepancies and missing information; and availing its extensive findings both online and in printed reports. Every appraisal managed with Cloud Control, and every appraisal provided by Coester Appraisal Group, is subjected to a thorough automated review by the C-Data review system. “C-Data is like a virtual quality control inspector, except that it takes only a few minutes, it’s tireless, flawlessly consistent and expansive," said Brian Coester, chief executive officer of Coester Appraisal Group. "C-Data’s findings integrate MLS sales, AVM data and even mapped out comparables, all on one screen. And the best part is that we’re providing C-Data completely free of charge to all Cloud Control users.” Coester launched Cloud Control, built on the award-wining platform of Salesforce.com, in March and in doing so, raised the standard for appraisal management technologies. Cloud Control offers a virtually limitless level of customizability, a feature that to date is unmatched by other appraisal management technologies. Cloud Control even offers Salesforce.com’s ability to create business-unique sales and marketing rules that can help companies generate new business in addition to enhancing compliance and efficiency. “People don’t expect the best technology to be free, but we’re breaking the mold,” said Coester. “The current technology offered for lenders is not even close to the current technology being used by regular people, every day. At Coester, we won’t wait for appraisal technology providers to open the door. We’ll do whatever’s needed to elevate the way this industry leverages technology.”
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Apr 23, 2012
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