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Former EVP of Sales at Motivity Joins Stratmor Group

NationalMortgageProfessional.com
Jan 29, 2013

Lisa Springer, an executive with more than 20 years of experience in the mortgage industry, has been hired by the Stratmor Group in the new role of practice manager. As Practice Manager, Springer is charged with ensuring that the integrity and “boutique” nature of the Stratmor Group remains intact while, at the same time, creating improved service offerings, intellectual expertise in the form of salable white papers, case studies, survey results and peer group analyses and instilling best practices across all lines of Stratmor’s business. “We are confident that her efforts will allow us to maintain the integrity and boutique nature of our firm while creating a strong foundation for our future growth,” said Matt Lind, managing director for Stratmor Group. “Lisa was instrumental in building several professional services and technology companies that still serve the mortgage space, enabling them to become leaders in their fields of expertise. We are an elite team and we think Lisa will fit in here very well.” In her new role, Springer will provide leadership as the Stratmor Group strives to create better market awareness; enhance customer service protocols; develop client surveys and strategic services to better serve the mortgage community; streamline proposals and project delivery processes; and improve their overall interactive communications both internally and externally. Previously, Springer served as EVP of Sales at Motivity Solutions, where her responsibilities included development and execution of “go to market” sales strategies for various product lines. She was instrumental in building this company through sales, leadership, and strategy. She helped take Motivity Solutions from two customers as a startup in 2009 to the industry leader in business intelligence in the mortgage space in 2012. Prior to joining Motivity Solutions, Springer was EVP of Sales for an industry leading financial and technology firm. Her primary responsibilities with this firm were to drive sales strategy as well as manage and direct the resources of several teams to effectively consummate enterprise transactions. She is proficient in working with small and large organizations alike, having been the driver of successful sales initiatives to a variety of national organizations and prominent Wall Street institutions. Springer has a Bachelor of Science degree in Business Administration from Regis University where she graduated magna cum laude, earning the prestigious John S. Brennon award for excellence in Business Administration. She serves on the board for the Colorado Mortgage Lending Association and is a Certified Mortgage Lender. “I have high aspirations and confidence that our team will continue to provide the industry with valuable, relevant peer data, executive workshops to ensure that decision makers understand how to optimize this information, actionable execution strategies, and recommendations to maximize mortgage company shareholder value,” Springer said. “It’s going to be a great year!”
Published
Jan 29, 2013