On April 13, 2013, employees and executives from NewDay USA gathered at the Vietnam Veterans Memorial Wall to help at this year’s first washing of The Wall, a cleaning and maintenance task that is part of the services provided by the non-profit Vietnam Veterans Memorial Fund (VVMF). “Speaking for everyone from the NewDay USA family who participated, I can say that the washing of The Wall was an emotional experience that truly brought home our organization’s commitment to the men and women who serve in the armed forces,” said Rear Admiral Tom Lynch, (USN, Ret.), Chairman of the Board at NewDay USA and Co-Chair of the NewDay USA Foundation. “It was a privilege to do our part and honor fallen heroes by helping the VVMF with ongoing preservation efforts at The Wall.”
Admiral Lynch, (USN, Ret.) was joined by Lieutenant General Benjamin Freakley, (USA, Ret.), Colonel John Fenzel (USA, Ret.), CEO of the NewDay USA Foundation and over 90 other members of the NewDay USA workforce and Board of Directors for the event.
"In the winter months, The Wall can lose some of its shine and clarity. With the first Wall washing of the season, we remove the dirt and grime to better reveal not only the names on The Wall, but also our own reflection. It is a deeply personal event and we are delighted to share it with NewDay USA," said Jan C. Scruggs, VVMF Founder and President.
NewDay USA was the exclusive sponsor of the Wall-washing that took place in the early morning hours at The Wall to honor and remember friends and loved ones.
After the scrubbing was completed, the group convened on the ceremonial grounds of the Vietnam Veterans Memorial for the presentation of a $1 million check to the VVMF from the NewDay USA Foundation, the tax-exempt, principal instrument of philanthropy for NewDay USA. The ceremonial check was presented by Rob Posner, Co-Chairman of the NewDay USA Foundation to Jan C. Scruggs, VVMF Founder and President.
The Education Center at The Wall will be a place where military heroes' stories and sacrifice will never be forgotten. With plans to begin construction in 2014, the Center is a technologically-innovative learning facility to be built on the grounds of the Vietnam Veterans and Lincoln Memorials. The Education Center will feature the faces and stories of the more than 58,000 men and women on The Wall, honoring those who fell in Vietnam, those who fought and returned, as well as the friends and families of all who served. The Education Center will also celebrate the legacy of service that links the heroes of America’s past to those still serving today.
“The NewDay USA family and its Foundation is extremely proud to make this commitment and include the VVMF as a philanthropic partner. We wanted to participate in a meaningful way, and our support for the Education Center helps to ensure that the faces and stories of fallen heroes are never forgotten,” said Rob Posner, Co-Chairman of the NewDay USA Foundation.