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The “One Big Thing” You Cannot Overlook When Choosing a Branch Partner

Eric Tishaw
Apr 24, 2014

If you’re looking to find a new home for your origination business or your branch, there is “One Big Thing” you should prioritize over everything else when comparing companies. Find a great fit with this one big thing and your business will thrive. However, pick the wrong one, and you’ll be looking to make another move next year … or even sooner! Let’s face it, no company has a magic bullet. Every company basically has the same products/pricing/investors/LOS/accounting/etc. So what is that “One Big Thing” that truly sets a great company apart from the rest? It’s surprisingly simple … the quality of the people is what separates a company apart from the rest of the pack. Your business can thrive when you are aligned with great people who get the following 10 things right: 1. You get a “seat at the table” and are asked for your input and listen to your suggestions. 2. Will treat you and your team as partners. 3. A focus on YOU and helping YOU be more successful this year than you were last year. 4. Are trustworthy and honest with you. 5. Genuinely want to help you grow your business and help you score the winning shot. 6. Are friendly and one whom you will actually like and want to work with on a daily basis. 7. Are always there for you and will help you when you need it, every time. 8. Genuinely care about your goals, needs and desires. 9. Reward you for being a valuable partner. 10. Have a positive and helpful attitude that’s ingrained into the internal culture of the company. Before making a move, get to know the people first and see how you think they will fit the criteria above. Let them give you a tour of their office, meet all of their key players, and get their cellphone numbers to test them to see just how responsive they are. Also ask them how they will be helping you and what their role would be in helping you get to the next level. A great company will be filled with great people who will be able to answer this question quickly and accurately. The year 2014 is going to be huge, and making the right choice when picking a branch opportunity can help you make it even bigger. If you are serious about growing your business and your personal income, then you will want to be a part of a great company filled with great people who value you and want to see you succeed. Then, your business can truly soar to the next level! Eric Tishaw is the chief executive officer of HomeTown Lenders. He may be reached by e-mail at [email protected]
Apr 24, 2014