Mortech has announced that it has added sophisticated dialing support to its Marksman product and pricing engine and lead management solution. Now available for beta use, the new dialer provides click-to-dial functionality and direct lead calling within Marksman.
“Mortech recognizes that to be successful, borrower experience and speed to contact are critical in the online lending space,” said Doug Foral, general manager of Mortech, a Zillow business. “Our new dialer functionality provides a sleek, easy-to-use solution to connect lenders to potential borrowers quickly and efficiently.”
Marksman’s lead management solution with added direct dialer support includes:
►A central solution for lead management, e-mail marketing, loan pricing, and outbound dialing.
►No additional hardware or software installation.
►Instant notification via Marksman software of new leads and the ability to dial out to leads at the touch of a button.
►The ability to view lead data during the call.
►The ability for loan officer to pause lead assignments when busy or on another call.
►Administrative reporting on loan officer call performance.
When new borrower contact information is made available by a lender's lead provider, the Marksman dialer generates a call to the lender’s loan officers in accordance with the lender’s preferences and notifies them that they have a new lead. The Marksman dialer also allows the loan officer to quickly and easily dial the lead in order to connect them. Lenders may also select optional group dialing so that, as a new lead comes in, an entire group of loan officers may be notified, allowing the first loan officer to pick up and accept the call. A full integration with Marksman ensures that all existing leads in the system are accessible to the dialer and call dispositions that occur through the dialer are instantly updated within Marksman’s lead management solution.
