GSF Mortgage Adds New Orlando Branch – NMP Skip to main content

GSF Mortgage Adds New Orlando Branch

May 17, 2016
​GSF Mortgage has added a new branch office in Orlando, Fla., which will be staffed by Mortgage Loan Originators Dawn Bennes and Vikki Rogers, who bring a combined 39 years of experience to GSF.

GSF Mortgage has added a new branch office in Orlando, Fla., which will be staffed by Mortgage Loan Originators Dawn Bennes and Vikki Rogers, who bring a combined 39 years of experience to GSF.

Bennes started her career running an appraisal management company. She rented space to a mortgage broker and that is where she became interested in the industry. Eventually, she went on to start her own mortgage company where she worked as vice president and continued to open correspondent companies. She was looking to expand to the New England states and merged with another company. Bennes managed 50 loan officers and processed all of the mortgage loans.

Rogers has a finance degree. Upon graduation she wanted a new opportunity and landed in the mortgage industry. She has held many positions within the industry such as processor, quality control, underwriting assistant and loan originator. Her background allows her the ability to answer her customers’ and to maintain open communication throughout the entire home buying process.

Bennes and Rogers plan to expand their business through former real estate partners and business networking. They are both active within the community; Rogers is a member of the Parent Teacher Organization (PTA) and has coached little league. 

“As we continue to grow our Florida region, Dawn and Vikki are welcomed addition to our GSF family," said GSF Mortgage Regional Manager Mike Maida. "Their dedication to community lending perfectly aligns with our marketing strategy."

About the author
Published
May 17, 2016
Strong Jobs Report Threatens Mortgage Rate Rally

October hiring more than doubled expectations, pushing Treasury yields higher

Nov 06, 2026
Fed Holds Rates, But Pricing Pressures Persist

Rising Treasury yields and fresh inflation data complicate rate locks, borrower qualification, and lender margins as markets anticipate another hike in December

Oct 29, 2026
Zippy Adds Capital For Manufactured-Home Lending Push

The $20 million investment from Saluda Grade will support expansion beyond 27 states and new loan products across wholesale, retail, and community channels

Oct 16, 2026
Inflation Hits 3.7%, Putting Mortgage Rate Relief At Risk

September’s inflation pickup puts recent rate improvements at risk, potentially eroding affordability gains from lower home prices and seller concessions

Oct 14, 2026
PLACE Acquires Ardley, Expanding Push To Turn Existing Borrowers Into New Loans

The latest deal connects borrower retention technology with Maxwell's origination platform and PLACE's real estate network, creating new opportunities for lenders

Oct 09, 2026
Equifax, TransUnion Launch New Tools To Cut Credit Report Costs

Both bureaus introduce ways to purchase credit scores separately from reports, while Equifax reports growing VantageScore adoption and extends $1 pricing through 2028

Oct 09, 2026