Total Expert offers a centralized platform that helps mortgage lenders manage their brands at an enterprise level with multi-channel marketing solutions, contact management, audit-ready compliance and built-in support for co-branded marketing campaigns. The system lets lenders orchestrate and deploy marketing campaigns across any channel (e.g., email, print, social media, text, video) and create hyperpersonalized relationships that keep prospects moving through the purchase decision tree.New Realtor.com report suggests AI-driven wealth is reshaping competition for homes across California's most expensive markets
Artificial intelligence may be creating a new class of homebuyers in California — and mortgage professionals are beginning to see the effects.A recent Realtor.com report found that Bay Area homebuyers are continuing to make unusually large down payments even as mortgage rate...
The deal marks CEO Dustin Sheppard's first major strategic move since taking the helm at APM in October 2025
On June 5, American Pacific Mortgage (APM) acquired Synergy One Lending (Synergy One), combining two of the top-30 retail lenders in the country, per Modex, to build a national platform “for the next era of retail lending,” according to APM’s press release.Following the deal...
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