First Horizon Names New Head Of Private Banking – NMP Skip to main content

First Horizon Names New Head Of Private Banking

Apr 10, 2024
First Horizon
Staff Writer

Martin De Laureal named president of First Horizon Advisors, Inc. and Head of Private Banking of First Horizon Bank.

First Horizon Corporation announced today the naming of Martin de Laureal as President of First Horizon Advisors, Inc. the Wealth Management subsidiary of First Horizon, and head of private banking for the company. 

In his new role, de Laureal's responsibilities include investment management, brokerage, trust, financial planning and family office services, as well as oversight of the Private Banking team. He most recently served as President of First Horizon Advisors, Inc. 

Martin de Laureal

Previously, de Laureal was President of IBERIABANK Wealth Management and was responsible for Iberia Wealth Advisors and Iberia Financial Services.  Before joining IBERIABANK, de Laureal worked for Scotia Howard Weil for 14 years, serving on Scotiabank's U.S. Management Committee and Operating Committee.  He began his career in the Investment Banking department of Wachovia, where he focused on M&A transactions and debt and equity capital raise for both public and private equity-backed clients. 

"We are thrilled to name Martin head of our Wealth Management business," says Chairman, President, and CEO of First Horizon, Bryan Jordan. "Martin's experience, tenure with the company and client-centric approach will be instrumental in advancing our wealth management and private banking capabilities to deepen client relationships."

As an active leader in the community, de Laureal has served on numerous nonprofit and civic boards in New Orleans and the Gulf States region. He currently serves on the Board of Directors for the Metropolitan Crime Commission, YPO Louisiana and the New Orleans Police Foundation. Additionally, he serves on the Board of Trustees for Trinity Episcopal School.

 

About the author
Staff Writer
Sarah Wolak is a staff writer at NMP.
Published
Apr 10, 2024
Better's Purchase Lending Push Tops $266M in Recent Team Additions

Two more purchase-heavy teams join NEO Home Loans as Better courts experienced LOs with tech and lead gen

Nov 13, 2026
Rate Recruits $85M CrossCountry Team Through P&L Branch Model

Detroit-area team brings Non-QM expertise as Rate expands its push for established producers

Nov 12, 2026
Certainty Home Lending Adds Tom Sherman as SVP in Texas

The 29-year mortgage veteran joins the Rate subsidiary to serve borrowers across Dallas-Fort Worth and East Texas

Nov 11, 2026
Longbridge Promotes Melissa Macerato To President, Chief Commercial Officer

Longtime executive takes on expanded leadership role as lender grows its home equity offerings for older homeowners

Nov 10, 2026
MaxClass Names Carrie Read Director of Compliance

Read brings more than 20 years of experience in lending operations, risk management, and regulatory compliance to the education provider

Nov 09, 2026
West Capital Hires Better's Scott Davis to Lead Consumer-Direct Expansion

Former Better sales executive brings roughly 50 LOs to West Cap's growing retail division

Nov 09, 2026