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Ideal Agent, a full-service real estate technology company, has hired Gayln Ziegler as senior vice president of offers to lead its cash-offer platform, Ideal Offer, the company said today.
Ideal Agent recently launched its Cash Offer & Leaseback programs for home sellers, and is seeing a rapid increase in demand. The program allows clients to forgo listing, showings, and open houses, providing multiple cash offers through its network of investors, guaranteeing top dollar for home sellers, the company said.
Ideal Agent provides the most options when selling, allowing the client to close at their convenience or after finding their new home through its multiple lease back options, the company said.
Ziegler has over 20 years of experience in real estate, including individual brokerage firm ownership and management; the regional launch of Opendoor; and most recently serving as COO of Keller Offers, a division of Keller Williams that offers cash offers, concierge, lease back, and other offerings.
Ziegler will lead the growth of Ideal Offer’s cash offer program through development of a proprietary technology platform, expansion of institutional buyer partners, and marketing support for in-network agents guaranteeing clients receive top dollar and a best-in-class home selling experience, the company said.
"We're excited to have Gayln join our executive team,” said Steve Johnston, founder & CEO of Ideal Agent. “Gayln brings a wealth of experience and knowledge in the iBuyer sector to Ideal Agent. In an uncertain market with days on the market steadily climbing, cash offers are in more demand with home sellers looking to ease the stress of selling with convenience."
Tampa, Fla.-based Ideal Agent was established in 2016 and is one of the nation's fastest-growing, full-service real estate services companies. It's free service matches clients with the top 1% of local and national agents from top brokerages, with variable commissions as low as 2%. It also connects clients with a variety of services, including title, mortgage, insurance, warranty, moving, and home services set-up.