Jeff Nelson Rejoins Guaranteed Rate as Southeast Divisional Manager – NMP Skip to main content

Jeff Nelson Rejoins Guaranteed Rate as Southeast Divisional Manager

News Director
Feb 20, 2024

Mortgage industry veteran to lead expansion efforts across nine states in the southeast, bringing decades of experience to the role.

Guaranteed Rate announced that Jeff Nelson will return as its Southeast Divisional Manager. 

Jeff Nelson

Nelson will be based out of Charlotte, NC and in this role, he will spearhead Guaranteed Rate's expansion efforts, focusing on building and enhancing the company's presence in key markets throughout the Southeast. His responsibilities include overseeing sales operations and partnerships, as well as leading teams across North Carolina, South Carolina, Georgia, Florida, Tennessee, Alabama, Mississippi, Virginia, and West Virginia.

"Jeff Nelson is one of the best mortgage executives in the nation," Chief Retail Growth Officer Ron Bergum said. "It's a telling story for Jeff to rejoin the Guaranteed Rate family. We look forward to his tremendous growth and the leadership he brings to the Southeast division."

Nelson has 30 years of experience in the mortgage banking industry. He's worked for Movement Mortgage, Nation's Lending and Wells Fargo. 

"I am so happy to be returning home to Guaranteed Rate," said Nelson. "Over the past couple of years, I have learned that Guaranteed Rate is truly the company with all the tools and the platform to help originators grow their business and provide the best service for customers and clients." 

Nelson's journey in the mortgage industry began in 1991 after graduating from the University of the Pacific with a Bachelor of Science degree in Business Administration. 

About the author
Christine Stuart is the news director at NMP.
Published
Feb 20, 2024
Jet Mortgage Adds Three, Reunites Former Carrington Colleagues

Amy Marsh, Jason Fregoso, and Rhonda Ramsey join the lender as it expands its sales team and builds out non-delegated correspondent operations

Oct 23, 2026
ServiceLink Announces Leadership Changes Across Origination And Default

Miriam Moore will become executive advisor, Dave Steinmetz will lead default services, beginning Jan. 1

Oct 22, 2026
Fairway Welcomes Back Gilmore, Gray, And Their 28-Member Team

The regional managers brought their 28-member team back after two years away, citing the value of responsive operations and leaders with origination experience

Oct 21, 2026
Home Advantage Brings $55.5M Team Back To West Capital

Founder Hass Beydoun cites lead-generation infrastructure in the move, bringing his Detroit team and office after funding $55.5 million over 14 months

Oct 20, 2026
Why Top Producers Like Adam West Are Choosing Big Platforms

West’s 13-person team closed $131.6 million through September as MLOs look for independence without the overhead

Oct 19, 2026
Title Resources Group Names Robert Greenbaum EVP To Lead Customer Experience

The former AAFMAA Mortgage Services marketing chief joins weeks after TRG appointed its first chief technology officer

Oct 19, 2026