kwx, the holding company of Keller Williams Realty, has appointed Raymond “RJ” Jones as head of Keller Offers and Keller Manage.
“An accomplished industry leader, RJ will accelerate the next exciting phase of growth and development for Keller Offers and Keller Manage,” said Carl Liebert, kwx CEO. “We’re excited and honored to have RJ aboard as we remain focused on delivering immense value in partnership with and through our agents.”
In his new role, Jones will oversee the growth and the ongoing R&D associated with the Keller Offers and Keller Manage service offerings. He will also directly lead the upcoming launch of Keller Manage.
“To stay well ahead of the relentless pace of disruption and innovation in our industry, we intend to aggressively expand our platform of value to agents and their clients in buying, owning, and selling a home,” Jones said. “Together with the kwx leaders, I’m excited to grow Keller Offers and to release the Keller Manage offering into the market, and to create more competitive advantages for our agents.”
Prior to joining kwx, Jones served as chief operating officer at Ferry International, a leading real estate coaching company. Before that, he served as executive vice president of finance and growth at eXp World Holdings Inc., parent company of eXp Realty. He also previously served as vice president of investor and corporate relations at Zillow Group. For three consecutive years, he was named to the All-America Executive Team by Institutional Investor magazine.
In May 2019, Keller Williams originally launched Keller Offers, an iBuyer offering. Unlike other iBuying experiences, with Keller Offers, consumers have a fiduciary (a KW real estate agent) serving them as a trusted advocate and working in their best interests while selling their home.
To date, Keller Offers operates in 49 U.S. markets and expects to be in more than 100 markets by end of year. Along with instant-cash offers, Keller Offers provides consumers with robust home-improvement financing options as part of its Ready to Stay and Ready to Sell programs.
An emerging service offering, Keller Manage will provide homeowners with an integrated experience that makes everything associated with homeownership easy. Further, Keller Manage will enable KW agents to create enduring relationships with homeowners beyond transactions.
In the fourth quarter of 2020, KW announced the initial phase of its formation of the holding company kwx, composed of Keller Williams, Keller Williams Worldwide, Keller Offers, Keller Manage, and Keller Home Financial Services, consisting of Keller Mortgage and Keller Covered.
An integrated home experience company, Austin, Texas-based kwx unites KW’s ecosystem of companies focused on an agent-centric home experience journey. For more information, visit kwx.kw.com.
