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Lights, Camera, ACTION Part 2

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In part two of Yanira's interview we discuss how to establish a relationship with the Latino community. By now some of you may be wondering "What if I can't speak Spanish?" or "What if they don't find me relatable?" Yanira tells us how you can build or train your team to capture more of this growing demographic, and shares tips on how to build trust with the community.

Aug 02, 2022