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National Mortgage Professional
May 03, 2009 celebrates 10 years of mortgage, mortgage banking, Charlotte, North Carolina, Keith Luedeman celebrates an impressive 10 years in business milestone. This is a significant accomplishment for any business navigating today's economic climate, but especially so for a member of the mortgage banking industry. The now 10-year-old mortgage lender has grown throughout a decade of banking sector changes and challenges and has thrived in the face of the meltdown of the most recent twelve months by delivering mortgage loans to consumers with personal, responsive service that gives consumers confidence that they have secured the lowest possible mortgage rates with a loan that fits their needs.'s milestone has brought it several congratulatory comments from some of Charlotte's governmental and business leaders. "Congratulations to on celebrating not only 10 years in business, but 10 years as a Charlotte-based company. In today's tough real estate and financial markets, is a bright spot where they are lending money and implementing their sound business model to help people live the American Dream of homeownership. We are proud to have in the Charlotte business community and I wish them many more decades of success," commented Pat McCrory, Charlotte's mayor. "Congratulations on 10 years of successfully providing Charlotte residents with online mortgage services focused on the customer. The energy that goodmortgage.coms growth brings to the South Tryon corridor adds a significant boost to the areas revitalization efforts and creates fresh employment opportunities for energetic creative class worker that new housing development is attracting to the area," commented Patrick T. Mumford, Director of Neighborhood and Business Services for the City of Charlotte. is a strong, high-growth company and continues to grow and create jobs to support the Charlotte area. Keith is an active champion of entrepreneurs, giving back to the community that supported and inspired him as a budding entrepreneur. The success of these ten years hasnt changed Keiths entrepreneurial spirit nor his support of entrepreneurial organizations such as ours, said Terry Thorson Cox, President and CEO of BIG (Business Innovation Growth), Charlotte, N.C. has celebrated its ten-year milestone for the entire month of April with employee gifts, awards, cookouts and contests that test employees knowledge of such topics as the company history and their CEO. Much has changed at over its 10 years: • Opened its doors with five-member team now employs more than 50 loan officers and processors. • Initially licensed in two states--today licensed by the Banking Commission in 14 states and by the Department of Veterans Affairs (VA) and the U.S. Department of Housing and Urban Development (HUD). • Grown through three building spaces--now occupies its newly-refurbished headquarters at 3325 South Tryon Street.'s 44,000 square foot space in Charlotte's revitalized South Tryon Corridor can easily accommodate its present staff plus the projected 200 additional employees the mortgage lender plans to hire over the next three years. A second office is located in Greenville, S.C. • Increased revenues during each of its 10 years--evidenced in multiple years of recognition from Deloitte and Touche, the Charlotte Chamber of Commerce and the Charlotte Business Journal) Some things never change at attention to quality of service and commitment to its principles and values. Several factors have determined 10 years of unwavering customer satisfaction: • Focus on what is best for the borrower--all business processes, office environments, office operations and policies support an ever-improving level of service and customer satisfaction. Because of this focus on the borrower, has maintained a perfect record with the Better Business Bureau • Innovative attitude--leverage the power of the Internet ahead of the curve and employ the best possible technologies to operate and communicate with consumers. was recently honored as one of Mortgage Technology Magazine's Top 25 Tech Savvy Lenders in the U.S. • Work environment that inspires quality--maintain a workplace that combines creature comforts and relaxation spaces with some of the most comprehensive employee tools in the industry. "We have plenty of cause for celebration as we look back at our first ten years and ahead to the future," comments CEO Keith Luedeman. "Consumers are adopting the Internet as their tool of choice for finding a mortgage lender more rapidly than financial analysts originally projected. And using technology, we are completing loan processes more quickly and with less overhead costs than ever before. This means lower rates and costs for our customers, and creates tremendous opportunity for to continue consistent growth for a second decade." Throughout its 10 years of growth, has funded billions of dollars of loans for borrowers who have come to expect nothing less than excellence in the customer experience that delivers. During year 11,'s focus will remain constant as a World Class Lender: leveraging technology and inspiring a vibrant work environment and motivated, happy employees to help more borrowers across the U.S. through one of the largest and most important financial decisions of their life--purchasing or refinancing a home. For more information, visit
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