BrokerPriceOpinion.com, a provider of customized valuation solutions that employ analytics and client-specific rules and criteria, has named Michael Richardson as president. Richardson will manage the day-to-day national operations of BrokerPriceOpinion.com, which has developed Web-based tools to streamline the valuation process, including a flexible software valuations platform, giving the company the ability to rapidly accommodate the specific valuation needs and preferences of individual clients. Richardson comes to BrokerPriceOpinion.com with more than 25 years of experience in the mortgage and real estate industries where his service has been nationally recognized in the crucial areas of valuations, quality control, compliance, due diligence, risk management and mortgage fraud solutions. He is the author of “An American Epidemic, Mortgage Fraud … A Serious Business.” Prior to joining BrokerPriceOpinion.com, Richardson served as managing director of due diligence at Allonhill, a mortgage due diligence and risk management firm, and as president of PreventMortgageFraud.com, a provider of third-party, neutral loan reviews. “In promoting sound credit decisions, lenders need to emphasize the importance of implementing and maintaining strong quality controls to ensure reliable valuations and evaluations of homes in disparate neighborhoods around the country,” Richardson said. “At BrokerPriceOpinon.com, we have the people, process and technology to provide our clients a better handle on risk, because we are completely focused on finding the true value of homes, many of them bank-owned REO properties.” BrokerPriceOpinion.com provides nationwide real estate valuation services through a network of more than 65,000 real estate professionals and appraisers. The company uses client-specific rules and criteria to create highly customized valuation solutions for BPOs and appraisals on its Web-based and flexible software platform. The company’s BPO product is unlike others, because it is based on standards, reasoning and methodology, making it more like an appraisal. Quality control analysts check each part of the BPO and the data feed is run through third-party integration partners to ensure the accuracy of valuations. For more information, visit www.BrokerPriceOpinion.com.