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New United Wholesale Mortgage Offering Simplifies Customer Pricing and Options
Nov 15, 2011

United Wholesale Mortgage (UWM) has announced that it has implemented a proprietary decisioning solution within its broker portal, developed in-house, that returns accurate pricing and product eligibility on up to 10 programs at once with the click of a mouse. "Simply put, the addition of Easy Qualifier (EQ) to our already robust broker portal makes it easier and quicker for our broker community to quickly identify programs, price loans and offer the lowest payment options while talking with borrowers,” said Mat Ishbia, president of UWM. “We want to make it as easy as possible to do business with us and technology is key to providing excellence in service. Using EQ, our brokers are able to confidently say ‘yes’ to borrowers at the point of first contact and close the loan.” EQ is integrated with EASE (Easiest Application System Ever), UWM’s custom broker portal, which provides brokers with a number of Web-based and pipeline management tools. EASE contains an automated pricing engine that brokers rely on for accurate pricing on eligible loans. The portal also allows for rate-locks, offers real-time status on conditions, enables ease of communication with underwriters and provides visibility over the entire pipeline from submission to funding. In addition, EASE allows brokers to instantly order FHA case numbers and conveniently generate a UWM Truth-in-Lending (TIL) disclosure. EQ and EASE work together to help brokers close more loans in a shorter timeframe and with greater accuracy. The portal’s functionality provides UWM’s brokers with a distinct competitive advantage over other originators in the market, which ultimately facilitates customer loyalty. UWM says their technology and mortgage tools increases its volume and pull-through rates, speeds up turn times, attracts top tier brokers and more. “UWM's Easy Qualifier is an intuitive time saving tool that gets you immediate answers on products and pricing," said Andy Brikho, senior loan officer at C2 Financial Corporation. "It allows brokers to find the best program for my clients and saves precious broker time. Easy Qualifier is just another great tool from the best lender I do business with that always has the broker in mind." Key features of EQ include: ►Qualifies and prices borrowers live on up to 10 different programs at once ►Determines lowest payment options ►Compensation calculator that determines how much brokers will make on each loan ►Good Faith Estimate (GFE) estimator that shows potential changes based on different loan compensation models ►Verification of loan parameters within UWM guidelines ►Returns accurate pricing and product eligibility ►Allows brokers to printout a borrower’s results page, detailing their options and how much they will save per option EQ and EASE are designed solely for use by brokers to make it easier for them to generate new business. Further, the broker portal seamlessly integrates with UWM’s back-office technologies to streamline broker communications and various internal processes.
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