Skip to main content

LendingTree Announces Rate Comparison Tool
Mar 12, 2013

LendingTree LLC has announced the launch of LoanExplorer, an advanced second generation loan marketplace, designed specifically for consumers, lenders and publishers. LendingTree also announced the launch of its reverse mortgage product available on With LoanExplorer, consumers can access a real-time, informative mortgage shopping experience by anonymously comparing loan offers side by side, including loan product details, costs, and rates based on their individual financial situation. After comparing offers on LoanExplorer, borrowers have the option to connect with the lenders that best match their needs through a toll-free telephone number displayed by each lender or by contacting the lender electronically. For lender partners, LoanExplorer will deliver potential borrowers using multiple channels, thereby improving conversion rates and expanding reach. Lenders will be able to display their brand, logo, products and services along with rates and fees that are relevant to the consumer's requirements. "In addition to being a best in class tool for consumers, LoanExplorer will dramatically improve customer acquisition economics for lenders," said Doug Lebda, chairman and CEO of LendingTree. "LoanExplorer gives lenders access to the highest-intent mortgage consumers, leveraging a unique real-time rate marketplace to deliver top-quality consumers. By integrating cost per click, cost per lead, and cost per call products into one platform, we are able to offer publishers improved monetization compared to our competition." Consumers can now compare reverse mortgage options from lenders on Like other LendingTree cost-per-lead products, lenders pay a fee for each referral and consumers can compare options from up to five lenders for free. "Launching these two products is part of our ongoing revenue diversification strategy leveraging the LendingTree brand," said Lebda. "Our ability to quickly and cost-effectively launch these new products is a testament to our ongoing improvements in product and technology."
Mar 12, 2013
More from
Steven J. Sless Group Of PRMI Appoints New Retail Production Manager

The Steven J. Sless Group of Primary Residential Mortgage named Greg Pahel as retail production manager, overseeing consumer direct reverse mortgage production.

Jan 12, 2022
Washington Trust Hires New MLO

The Washington Trust Company hired Matthew McCarthy of Bloomfield, CT as a mortgage loan officer.

Dec 16, 2021
AAG Names New Chief Compliance Officer

American Advisors Group named Kristina Larese as the company's new chief compliance officer.

Dec 13, 2021
Reverse Mortgages: Easy Income For Affluent Retirees

Reverse mortgages can provide an essential risk management tool for millions of retirees.

Dec 01, 2021
Finance Of America Reverse Updates Its Brand Assets

Finance of America Reverse announced the launch of its updated brand assets with what the company says, “reflects its modern identity and impactful relationships with customers.”

Nov 12, 2021
HECM Endorsements Are Moving On Up

Reverse Mortgage Insights' latest report showed a 16.3% (5,029 loans) jump in HECM endorsements in Oct. 2021.

Nov 03, 2021