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AFR Wholesale Offering Processing to Mortgage Brokers
Jul 08, 2013

AFR Wholesale, a division of American Financial Resources Inc., has announced a free fulfillment service for the mortgage broker community in all 50 states, the AFR Wholesale Direct Program. As interest rates continue to rise, and the uncertainty of loan volume makes properly staffing a back office challenging, AFR’s Wholesale Direct Program is a free service designed to help its customers manage through the challenges of the mortgage marketplace of today. “We are always looking to help our customers succeed in their business regardless of the size of their company,” said Corey Dubnoff, president of AFR. “We feel that offering free loan processing on all of AFR’s mortgage products will help our broker originators focus on what they do best, originate new business.” The process flow of the AFR Wholesale Direct Program is simple. The broker originates, discloses and uploads the file to AFR. AFR’s Wholesale Direct personnel take over the file, processing the paperwork that’s required to close all the way through funding. This is all done while keeping in constant communication with the originator. “We know that we have a great processing team in place,” said Laura Brandao, COO of AFR. “There is no better value-added service to offer our loyal customers than the part of the lending process that we do best.” AFR’s Wholesale Direct Program is not an “all or nothing” service. Brokers can choose which loans they would like AFR to process and which ones they’d prefer to process themselves. “By allowing brokers to choose which loans they would like AFR to process and which loans they would prefer to process, gives our customers confidence in knowing that they can originate more difficult loans such as FHA’s 203k or the FHA One Time Close Construction loan and not have those loans clog up a processors' pipeline,” said Dubnoff. “The program also allows the broker to be more competitive. By shifting a big piece of the cost onto us, it makes the broker originator more competitive in the marketplace. That’s a win-win situation for AFR and our customers.”
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