David H. Stevens, president and CEO of the Mortgage Bankers Association (MBA), announced the promotion of two current staffers, as Alicia Payne Roundy has been promoted to the position of associate vice president of Digital Marketing Strategies and Mike Wheeden as senior director of Education Business Development.
Roundy, in her new role, will manage and execute MBA’s digital marketing strategies, with an eye towards enhancing MBA’s reach and online presence through social media, e-mail and the Web. Previously, she was director of marketing, where she spearheaded the reorganization and launch of the new mba.org. Roundy has been with MBA since 2005. Prior to joining MBA, she served as the eCommerce manager with the Consumer Data Industry Association. She is a graduate of James Madison University.
Wheeden works with both residential and commercial/multifamily MBA member companies to develop education program strategies for their internal training needs. These programs include self-study courses, MBA’s signature Schools of Mortgage Banking, compliance training, and other customized curriculum. Wheeden has an extensive background in educational business development with government agencies, private businesses, and non-profit entities. Prior to working at MBA, he owned and operated an executive training company. Wheeden has an MBA from Loyola College and an undergraduate degree from Rutgers University.