ALTA Launches Homebuyer Outreach Program to Aid in Consumer Education Efforts – NMP Skip to main content

ALTA Launches Homebuyer Outreach Program to Aid in Consumer Education Efforts

National Mortgage Professional
Oct 09, 2015
Homeownership Keys Pic

The American Land Title Association (ALTA) has launched  a new Homebuyer Outreach Program designed to increase consumer understanding of the benefits of title insurance. The Program provides ALTA members with resources to educate homebuyers about the benefits of purchasing an owner’s policy. The Consumer Financial Protection Bureau’s new integrated disclosures (TRD) that homebuyers receive when buying a label owner’s title insurance as “optional” on the new closing disclosure forms.

“For many consumers, buying a home is the single largest investment they will make in their lifetime and every homebuyer deserves clear information on how to help protect their property rights,” said Michelle Korsmo, ALTA’s chief executive officer. “Telling a consumer that owner’s title insurance is optional will mean that homebuyers may be dissuaded from purchasing the same protection that lenders receive from a title insurance policy. We are excited to unveil these new ALTA member-exclusive resources that help easily and clearly communicate the benefits of title insurance to homebuyers.”

The Homebuyer Outreach Program includes customizable templates, a welcome letter to the homebuyer and PowerPoint presentations for direct homebuyer communication. The Program also includes rack cards, marketing one-pagers, sample ads and blog posts for use immediately by ALTA members.

Additionally, ALTA announced the redesign of its consumer education Web site, HomeClosing101.org. The new site allows homebuyers to search for an ALTA member company in their state.

Published
Oct 09, 2015
Chairman Xu Sells Off Personal Assets To Avoid Default

The Evergrande saga continues as Chairman Xu Jiayin sells off 7 billion yuan ($1.1 billion) of his personal assets to prop up the deflating property giant.

Industry News
Nov 23, 2021
OptiFunder Secures $25 Million In Capital

OptiFunder, a warehouse management system provider for mortgage originators, raised $25 million in additional capital lead by Arthur Ventures, a growth capital firm focused on high-growth, founder-led and capital efficient B2B software companies.

Tech
Nov 23, 2021
Mortgage Company Donates $100K To High School In Memory Of Fallen U.S. Navy Corpsman

Cleveland-based CrossCountry Mortgage donated $100,000 to Milan Edison High School in memory of U.S. Navy Corpsman, Maxton W. Soviak, who died while assisting in the evacuation of Americans and refugees in Afghanistan in August.

Community
Nov 23, 2021
MISMO Seeks To Standardize Pre-Closing Title Data

Forming workgroup to focus on standardizing document datasets to streamline process and increase efficiency.

Industry News
Nov 23, 2021
Pandemic's Impact On Real Estate Around The World

Although the impact of the COVID-19 pandemic on the real estate industry has been well-documented within the United States, it’d be prudent to know how the global event impacted other countries as well. 

Industry News
Nov 22, 2021
Housing Market Potential Strengthens Modestly

First American Financial Corporation's Potential Home Sales Model for October 2021 reported that potential existing-home sales increased 0.1% month-over-month to 6.27 million, with household formation continuing to grow, largely driven by millennials.

Analysis and Data
Nov 22, 2021