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Progress is Not Possible Without Change

Paul A. Lucido
Mar 21, 2016
The year 2015 showed strong signs of growth for many mortgage professionals and companies across the nation

The year 2015 showed strong signs of growth for many mortgage professionals and companies across the nation. Additionally, regulatory agencies ranging from the implementation of TRID to the CFPB have clearly played a major role in governing what we can and cannot do, forcing many mortgage entities to rethink their game plan and learn to adapt to the ever-changing landscape.

Yes, change seems to be the subject on everyone’s tongue these days and has always been somewhat of a controversial matter.

Over the last year alone, many of us have learned to become quite comfortable with change, no matter how challenging it may be. Yet, some still refuse to accept change, embracing the old adage “If it ain't broke, don't fix it”. However, this philosophy tends to lose its legs rather quickly especially when the sheer force of change arises. Moreover, it lends to a mindset that breeds an atmosphere of complacency and a lack of motivation—thus becoming a little too comfortable and not wanting to aspire to do better—and let’s face it, there is no room for mediocrity or complacency, especially if you want to move ahead in life.

So what’s the answer?
Perhaps we need to consider another ideology—“being comfortable with the uncomfortable.” The idea of change.

For many of us, just the thought of change can be viewed as unwelcoming and unsettling. Change brings with it a certain set of circumstances and unknowns, a possible disruption of order, as most of us are quite settled in our ways and daily routines. Change can also be positive and bring about new ideas and an evolution of progress.

“In our case, it has been a full paradigm shift in how we look at things in an effort to do better in all that we do—literally turning them 180 degrees upside-down on their face to see how they fare,” said PRMG CEO Paul Rozo. “Short of doing a complete forensic, you really have to look closely at all departments and processes particularly at the correlating data provided by KPI’s (Key Performance Indicators) to identify weaknesses and where positive improvements can be made. From there it becomes more about redefining and modifying your processes along the way in an effort to roll with the contour of the changing landscape; all while not compromising the integrity of the business or the customers we serve.”

Again, in an ever-changing landscape such as the mortgage industry, it is vital that you stay in touch with regulatory changes and remain nimble and flexible enough to adapt to them.

Perhaps it’s time we all consider embracing the idea of change. For PRMG, it is clear and imminent: “Progress is not possible without change.”



Paul Lucido is national marketing director at PRMG with more than 20 years in marketing and advertising. PRMG’s National Marketing Department offers loan originators unique marketing tools to help them grow and retain business. PRMG is a national leading lender that is licensed in 47 states, offering retail, wholesale and correspondent business. Paul can be reached directly by e-mail at plucido@prmg.net.



This article originally appeared in the December 2015 print edition of National Mortgage Professional Magazine.

Published
Mar 21, 2016
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