Skip to main content

Starkey Mortgage Launches New Management Platform

Jun 09, 2017
WR Starkey Mortgage LLP has announced it would officially rename the company Certainty Home Loans LLC and launch a complete rebrand

Starkey Mortgage has announced the launch of Argos, its proprietary management and marketing platform. Designed to provide Starkey’s team, Argos leverages the best technology and vendors to enable loan officers to build their business through increased efficiencies in a variety of areas, including prospecting, pipeline management, communications and marketing.
 
“Argos was designed to help loan officers gain more time in each day and to focus on the most important items that allow them to close more loans,” said Jim Anderson, senior vice president and chief marketing officer with Starkey Mortgage. “The platform not only supports but enhances key business areas for our loan officers. We started with CRM as the foundation of Argos since our customers, and our connection with them is the backbone of our sales process. We look forward to continuing to roll out new solutions on the platform in the coming months.”
 
Powered by the CMPS Platform, the Argos CRM module is a mobile-responsive platform that helps loan officers create and track daily sales activities and measure progress with each relationship. Through easy to access dashboards, loan officers have a snapshot of their business allowing them to think about their business broader, focus on the details and spend time thinking of new and innovative ways to grow their business. In addition, Argos provides lead generation that drives prospective clients directly to the loan officers so they can grow their business.
 
“In our fast-paced and technology driven world, we must equip our team with the solutions to succeed in identifying and confidently closing loans,” said Doug Casbon, executive vice president and national production manager for Starkey Mortgage. “The Argos platform is a solution that provides our team with the resources needed today to succeed and sets Starkey up for future growth as the needs of our industry continue to change.”

 
About the author
Published
Jun 09, 2017
More from
Tech
TidalWave Blends AI & DEI To Support Hispanic Homebuyers

51% of Hispanic homebuyers face added costs to hire professional translators

Jan 28, 2025
Rocket Launches All-In-One Platform Rocket.com For Buyers and Owners

Consumers can search, purchase, and manage their home financing with the help of Agent AI

Jan 22, 2025
Road To 2030 In Mortgage: ‘Velocity Of Decision-Making Is Moving Fast’

Borrowers could be qualified ‘in minutes,’ and large staffs made redundant by AI, mortgage exec says

Jan 16, 2025
Turning Free Knowledge Into Future Clients

Why webinars work

Jan 14, 2025
Flagstar Fined $3.5M For Misleading Statements After 2021 Cyberattack

The SEC issued a hefty penalty and cease-and-desist order, barring future misleading statements

Dec 20, 2024
The Mortgage Industry’s Cyber Blind Spot

As new cybersecurity regulations take effect, smaller companies lack visibility into their own organizations

Dec 16, 2024