AmeriFirst Adds Doug Long to Grow Its Southeastern Presence – NMP Skip to main content

AmeriFirst Adds Doug Long to Grow Its Southeastern Presence

Oct 25, 2017
AmeriFirst Home Mortgage, a division of AmeriFirst Financial Corporation, has named Doug Long, a recognized mortgage industry veteran, as Southeast Divisional President

AmeriFirst Home Mortgage, a division of AmeriFirst Financial Corporation, has named Doug Long, a recognized mortgage industry veteran, as Southeast Divisional PresidentAmeriFirst Home Mortgage, a division of AmeriFirst Financial Corporation, has named Doug Long, a recognized mortgage industry veteran, as Southeast Divisional President. Charged with advancing AmeriFirst’s penetration of the Florida market, Long will work from AmeriFirst’s office in Winter Park, Fla.
 
“Doug combines the exact qualities we look for in leaders of our company,” said David Gahm, Co-Chief Executive Officer and Co-Founder of AmeriFirst Mortgage Banking Group. “He is an individual with the utmost integrity, who understands how to successfully combine the nuances of production and marketing with exceptional organizational leadership skills to motivate his team.”
 
Prior to joining AmeriFirst, Long served as Executive Vice President for HomeBridge Financial Services, where he oversaw branch operations after HomeBridge acquired certain assets of Prospect Mortgage LLC. Long was the former President of National Lending at Prospect, where he led a sales team of more than 800 originators and 200 branches since 2011. Before joining Prospect, Long was the Co-Founder of Pinnacle Financial where he helped establish Pinnacle as a top-50 lender.
 
“I see an opportunity to replicate AmeriFirst’s culture in regions under my authority, honor their value proposition for first-time homebuyers, and assist individuals seeking FHA, VA and Conventional financing along with renovation home loans,” said Long. “I feel confident that my team will be able to back up and complement the AmeriFirst team.”


 
About the author
Published
Oct 25, 2017
Rocket Makes VantageScore Its Default After Testing Finds Borrower Savings

After four months of testing, Rocket will make VantageScore 4.0 its preferred model for eligible retail loans while keeping both scoring options available to brokers

Sep 29, 2026
CHLA: More Freddie Mac MBS Buying Could Narrow Mortgage Spreads

Trade group estimates greater Freddie participation could compress spreads another 10 to 12 basis points as Fannie has taken the lead in GSE mortgage-bond buying

Sep 23, 2026
Early Loan-Limit Race Splits Into Three Tiers

Lenders are now offering $845,000, $847,440, or $850,000 before FHFA sets the official 2027 limits

Sep 23, 2026
Better, Garg Clash Over Claimed 46% Shareholder Support

Better disputes its former CEO’s preliminary consent count as the two sides trade accusations and an Oct. 2 target date approaches

Sep 23, 2026
Fannie Changes How Rent From A Former Home Counts

Fannie now prohibits leases for departing residences and permits market-analysis tools instead of Form 1007, creating a key documentation difference from Freddie Mac