has launched a new marketing automation program called “Marketing Automation Optimizer,” designed to help clients use their existing marketing automation or sales engagement platforms to their fullest potential─be it HubSpot, Marketo, Pardot, Outreach, SalesLoft or another platform─by creating more streamlined, targeted and personalized content for their marketing and sales campaigns.
The new program offers three levels of support: Silver, Gold and Platinum. The Silver Package includes development of an e-mail sequence for a single campaign and social media content development to match. The Gold Package includes a consulting and strategy session, development of e-mail sequences for multiple campaigns and social media content development. And, the Platinum Package includes the same offerings as the Gold Package, in addition to a plan development and content development for other marketing materials. The Platinum Package also includes help with populating and programming your automation platform. This programming feature can be added on to the other packages as well.
“We recognized clients were not taking full advantage of all that their marketing automation and sales engagement systems had to offer and wanted to provide a solution to ensure the success of their marketing efforts moving forward,” said Patrick Seroka, CEO, founder and owner of Seroka. “We are excited to launch this program and look forward to helping our clients get the most out of their marketing and sales automation investment.”