UWM to Debut Commercial Spot During Super Bowl – NMP
Industry News

UWM to Debut Commercial Spot During Super Bowl

Jan 31, 2020
United Wholesale Mortgage (UWM) has produced its first television commercial, which will premiere during Sunday’s Super Bowl broadcast

United Wholesale Mortgage (UWM) has produced its first television commercial, which will premiere during Sunday’s Super Bowl broadcast in select U.S. markets.
 
The 30-second commercial highlights the company’s FindAMortgageBroker.com Web site and the value that independent mortgage brokers bring to the homebuying process.
 
The spot launches with a facetious dig at a prominent consumer-facing lender, and then explains why a broker is an invaluable ally for the homebuyer. A montage of Millennial homebuyers is accompanied by narration that defines the broker’s advantage.
 
“They’re dedicated to getting you a home loan faster and more affordably,” the commercial’s narrator states. “And they’re more than just mortgage experts. They live right in your own neighborhood, so you don’t have to go it alone.”
 
 
About the author
Phil Hall
Link copied
Published
Jan 31, 2020
Get the NMP Daily
Industry News
Newfi And Addy AI Announce Partnership

Newfi and Addy AI today announced a collaboration focused on the continued evolution of artificial intelligence in mortgage lending

Newfi and Addy AI today announced a collaboration focused on the continued evolution of artificial intelligence in mortgage lending.Newfi has built innovative lending products and a modern approach to the mortgage market. As the industry evolves, the company continues to exp...

Continue reading
Analysis and Data
Smaller Down Payments Give Buyers More Room, But Rates Limit The Savings

The typical down payment fell 9% from a year ago, while shifting market conditions are giving originators different affordability conversations across the country

Homebuyers are putting less money down than they were a year ago, another sign that increased inventory and greater negotiating room are changing the purchase market.The typical down payment fell to $27,100 in the second quarter of 2026, the lowest second-quarter dollar amou...

Continue reading
Renew your NMLS License — for free.

Enjoy access to a free NMLS renewal class when you attend an in-person event.

Find an event
More from
Industry News
CHLA: More Freddie Mac MBS Buying Could Narrow Mortgage Spreads

Trade group estimates greater Freddie participation could compress spreads another 10 to 12 basis points as Fannie has taken the lead in GSE mortgage-bond buying

Industry News
Sep 23, 2026
Early Loan-Limit Race Splits Into Three Tiers

Lenders are now offering $845,000, $847,440, or $850,000 before FHFA sets the official 2027 limits

Industry News
Sep 23, 2026
Better, Garg Clash Over Claimed 46% Shareholder Support

Better disputes its former CEO’s preliminary consent count as the two sides trade accusations and an Oct. 2 target date approaches

C-Suite Strategies
Sep 23, 2026
Fannie Changes How Rent From A Former Home Counts

Fannie now prohibits leases for departing residences and permits market-analysis tools instead of Form 1007, creating a key documentation difference from Freddie Mac

Regulation and Compliance
Sep 22, 2026
MPF Expands Eligibility For Manufactured And Renovation Loans

The Mortgage Partnership Finance Program has expanded MPF Traditional eligibility for affordable loans, manufactured homes, renovations, and lender-funded assistance

Industry News
Sep 22, 2026