has joined forces with Fast Forward Stories
, a provider of branded educational videos for key business verticals. Through the partnership, loan officers will be able to offer customers access to hundreds of fully-hosted educational videos through Volly’s platform. Videos will be embedded into Web sites, e-mail campaigns, e-newsletters and social media content, as well as personalized at the front (thumbnails) and back ends (calls to action) with a company logo and contact information.
With a focus on real estate and mortgage related topics, the videos are designed to educate borrowers on the homebuying and home financing processes.
“Our industry is in the midst of a profound shift in how we communicate with customers,” said Volly Chief Executive Officer Jerry Halbrook. “Video is proving to be an incredibly effective way to convey essential information. This exciting partnership with Fast Forward Stories will allow loan officers to boost engagement, leading to increased sales. Meanwhile, customers will become more knowledgeable about important next steps in the mortgage process.”