Whiteboard provides a mortgage CRM built to accelerate lead management, partner relationships, team production, and revenue growth, according to a press release. The acquisition will reportedly enable Daily AI to continue its expansion of market share since its founding in 2019.
“Whiteboard has developed strong client relationships in the mortgage lending industry since its inception in 2018,” said Kevin Ducey, former president and current strategic partner of Whiteboard CRM. “The Daily AI product represents a turning point for our industry regarding the capabilities it offers to originators and enterprises.”
Daily AI was co-founded in 2019 by Spencer Dusebout, who has been involved with and helped start several successful prop-tech companies. According to Daily AI, Dusebout is aligned with the industry's loan origination teams to create solutions that are disrupting traditional approaches to mortgage lending by using cutting-edge technology and artificial intelligence.
“Our approach at Daily AI is to partner closely with our customers to create high-value solutions that increase ROI,” said Dusebout. "As a result, Daily AI has become the trusted partner of lending enterprises, brokerages, and top-producing loan officer teams who are competing and winning in today's market.”
In 2021, the company marked a more than 1000% increase in new users. Additionally, new logo acquisitions from Whiteboard CRM substantially grew and diversified the Daily AI user base, according to the report.