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Redfin Adds Brokerages In N.C., Wisconsin

David Krechevsky
Oct 17, 2022
Redfin house price

New brokerages are located in Wilmington, N.C., and Green Bay.

Redfin, the tech-powered real estate company, said it has expanded to Wilmington, N.C., and Green Bay, Wisc.

Consumers in these markets can now buy and sell homes with local Redfin agents and use the company’s website and mobile app to search for homes for sale, book on-demand home tours, and track their home's estimated value with the Redfin Estimate.

Redfin said it brings a unique blend of personal agent service and technology to these markets, delivering a better customer experience that costs less. To date, it said, it has saved customers more than a billion dollars in real estate commissions. 

“As one of the fastest-growing areas in the Southeast, Wilmington is the perfect place to jump start our presence in coastal North Carolina, building upon our significant footprint in the Charlotte and Raleigh-Durham areas,” said Eddie O’Dea, Redfin’s market manager in Raleigh. “We’re excited to help the diverse group of buyers and sellers in the area, including second-home buyers in the beach communities and the service members and veterans near the region’s many military bases.”

Eric Hegwer, Redfin’s first agent in Green Bay, said the city is “consistently voted one of the best cities to live (in) thanks to its relatively affordable housing, proximity to the Great Lakes, and vibrant entertainment and arts community.”

“Consumers moving within such a popular region want Redfin’s local market expertise and the technology we use to make the process more efficient,” Hegwer added. “I look forward to serving the people who already call this beautiful place home, as well as buyers who want to invest in a future here.”

Redfin agents provide a complete home-selling service, including pricing and staging advice; free professional photography; a 3D virtual tour; digital marketing on websites and social media; and premier placement on

Redfin charges a 1% listing fee when a customer sells and buys their next home with a Redfin agent, compared to the 2.5-3% listing fee that is typical of most brokerages, the company said.
For customers who sell with Redfin without buying another home, Redfin charges a 1.5% listing fee, still significantly less than the typical fee. 

For homebuyers, Redfin said, it makes it easy to receive instant updates the moment a new home hits the market and book a home tour with a local Redfin agent with the click of a button.

Since launching in 2006, Redfin has grown to serve more than 100 markets across the U.S. and Canada and employ over 6,000 people.

Oct 17, 2022
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