To really succeed, you need the mindset of a CEO
Dave Hershman is the top author in this industry with six books published as well as the founder of the Loan Officer’s Real Estate Marketing Tool Kit and the OriginationPro’s on-line comprehensive mortgage school. In 2024, OriginationPro released “Inside The Glass House” a new course and marketing support targeted to real estate affiliated loan officers. His site is www.OriginationPro.com and he can be reached at [email protected].
To really succeed, you need the mindset of a CEO
The first day is the most important day to reduce turnover
Don’t let management of your pipeline curtail production
Planning for the future requires you know where you are now
No longer flush with cash, companies face tough choices
Standards are set based on expected results upfront before problems arise
Doing so creates the correct expectations on both sides
Those who are very successful know to take care of the basics
Think of ways you might enhance your training and coaching efforts
Prepare your loan officers with extensive training for better sales.