Velma announces Velma 2.0 with realtor co-branding MortgagePress.comVelma, Velma 2.0, co-branding, Point, Encompass, Byte, Genesis, Act, Excel, Outlook, Goldmine, virtual marketing assistant
Velma has announced the release of Velma 2.0.
"Our initial release of Velma was a fairly basic concept of what
we expect Velma to become," says Dan Sullivan, VP of marketing for
Velma.com. "We have aligned development closely with customer
service. The new features are being added and prioritized by our
clients requests. Our users are essentially building the Velma
system as we grow."
The company says Velma now offers realtor co-branding, or the
ability to brand cards, postcards, newsletters, letters and other
marketing tasks with not only your photo, logo and signature, but
also with that of the Realtor who referred the particular client,
and Velma can do it automatically. Velma 2.0 also adds richer
content, custom tagging of clients, and a host of other
Velma has the ability to pull data from Calyx Point, Encompass,
Byte, Genesis, Act, Excel, Outlook, Goldmine, and a host of other
Velma is a virtual marketing assistant that builds and maintains
your database, advises you when an event is about to happen
(birthday, monthly newsletters, ARM expiration, loan anniversary,
etc), allows you to personalize it on the fly, and mails out
professionally produced marketing pieces to your clients. Velma, a
spin-off of Hewlett Packard and Countrywide, and was designed by
mortgage loan officers.
For more information, visit www.velma.com.