Genworth Announces Partnership With Tech Provider Roostify – NMP Skip to main content

Genworth Announces Partnership With Tech Provider Roostify

Mar 16, 2016
Genworth Mortgage Insurance, a subsidiary of Genworth Financial Inc., has announced that it has forged an exclusive partnership with Roostify

Genworth Mortgage Insurance, a subsidiary of Genworth Financial Inc., has announced that it has forged an exclusive partnership with Roostify, a Web and mobile platform that streamlines and accelerates the homebuying process. Roostify’s platform gives consumers the power to submit a complete and accurate application in under 20 minutes, allowing loan officers to spend more time focused on closing loans rather than searching for information and documents. It also serves as a networking tool, allowing for interaction among loan officers, real estate agents, underwriters, and consumers all in one digital hub.  

“The mortgage origination space is really just starting to benefit from technology advancements and Genworth is laser-focused on staying ahead of the technological curve,” said Kevin McMahon, SVP of Strategy & Business Intelligence for Genworth Mortgage Insurance. “Being the first mortgage insurance provider to integrate with a partner like Roostify greatly enhances Genworth’s existing offerings. We’re focused on helping our customers grow their business and drive origination process efficiencies. A platform of this scale is particularly timely and valuable given demand for new homes is steadily increasing.” 

With the new technology, loan officers using the Roostify platform can also process originations via their mobile devices. Furthermore, the platform can be white-labeled and customized with each lender’s branding, style, and product offerings.  

“Roostify is answering the call to simplify the consumer home lending experience, as streamlined, cutting-edge mortgage origination solutions become a necessity rather than a luxury,” said Rajesh Bhat, co-founder and CEO of Roostify.  “Our partnership with Genworth aims to address a sizeable need for innovation and improved efficiencies in the housing industry.”

About the author
Published
Mar 16, 2016
More from
Tech
Cornerstone First Mortgage Adopts nCino POS To Fuel Growth

Fast-growing lender says the platform will help standardize the borrower experience while supporting dozens of local branch brands and expanding digital capabilities

Jul 10, 2026
The Algorithmic Servicer

AI governance in mortgage servicing after the GSE mandates

Jul 09, 2026
Mortgage Tech Firms Target Growth In Multilingual Lending

Docutech's latest integration with Talk'uments aims to make mortgage documents easier to understand for borrowers in six languages

Jul 09, 2026
Blend Takes Agentic AI Live With First Mortgage Lenders

After a four-month preview involving more than 25,500 loans, the company's Autopilot platform is now commercially available for mortgage pre-underwriting

Jul 09, 2026
Atlantic Home Mortgage Launches AI Refinance Platform To Generate Broker Leads

Lendtrain gives homeowners instant refinance estimates before connecting them with licensed mortgage professionals

Jul 08, 2026
TitleEase Expands LO Workflow With Contract2Close Integration

New partnership embeds title ordering into the transaction management platform as vendors compete to simplify mortgage operations

Jul 07, 2026