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Mark McLaughlin Joins Roostify as VP of Business Development

Roostify has announced the addition of Mark McLaughlin as Senior Vice President of Business Development, responsible for formulating the company’s overall partner strategy, creating a scalable operational model, and further developing an ecosystem of technology partners and strategic alliances.
“Roostify is a leader in the mortgage industry, transforming the borrower experience and enabling true digital transformation in lending through our cloud-based platform,” said McLaughlin. “I am excited to be part of the company’s future and forge new partnerships with complementary technology providers, lenders, and system integrators that move the industry forward.”
McLaughlin is veteran in enterprise SaaS business, coming to Roostify from DocuSign where he served as the company’s Vice President of Business Development, responsible for Global SI Alliances and Industry GTM, including Financial Services. Prior to DocuSign, he served as Vice President of Business Development and Channel at Box, helping the company achieve revenue growth leading to a successful IPO. Previously, McLaughlin was a leader in Booz Allen’s technology practice.
“Over the past few years, we have built a network of important partnerships with technology providers and lenders to create the best possible experience for consumers when buying a home,” said Rajesh Bhat, Chief Executive Officer and Co-Founder, Roostify. “Mark’s proven experience in business development, as well as his knowledge of the industry make him the ideal fit to further enhance what we can offer as we build out our solution.”
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