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ABS Names Elizabeth Morales Chief Marketing Officer

Applied Business Software (ABS) has announced the appointment of Elizabeth Morales as Chief Marketing Officer.
Morales brings more than 20 years of leadership and marketing experience.

“Elizabeth’s experience in diverse industries gives her an unparalleled edge. Her perspective and strategic analysis have built momentum around our products and have continuously kept them as the standard, go-to software in the Private Lending Industry,” said Jerry Delgado, Chief Executive Officer of Applied Business Software.
“It is an honor to be Chief Marketing Officer for such a prestigious organization,” said Morales. “The level of complexity behind all the financial calculations and intricate reporting make this product one a kind in the private lending space. I look forward to the exciting future of this company spearheading its marketing efforts as we continue to grow globally.”
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